Today, in the business world, custom packaging is about covering your product and your company’s image. Whether you are ordering unique CBD boxes, aesthetic mailer boxes, or sustainable cardboard shipping boxes, the proper printing method can help boost your packaging. But which printing method is more suitable for use?
Now, let’s explore the four basic types of printing that will turn your packaging into an unforgettable brand journey.
- Offset Printing
Offset printing, also known as offset lithography, is a conventional type of printing that is most famous for its high quality and accuracy. This technique copies an inked design from a plate onto a rubber sheet, transferring the design onto the packaging material.
Why Choose Offset Printing?
This is the most suitable printing method that businesses require for detailed and bright graphic production. It gives high-resolution prints, making it ideal for wholesale gift boxes. For any image requiring fine lines, detailed patterns, or even clear text, the offset cannot be beaten for its level of accuracy.
Pro Tip: Offset printing is affordable when used to produce many copies at a go. This method can be cost-effective when printing thousands of mailers or customized CBD boxes while giving the best quality.
- Digital Printing
While offset printing is the king, digital printing is the jack of all trades. Especially in inkjet or laser technology, digital printing doesn’t use plates like traditional printing.
Advantages of Digital Printing
- Customization: When using digital printing, the packaging can always be labeled with names, QR codes, or even special offers.
- Short Runs: Perfect for small-scale custom boxes for sale.
- Quick Turnaround: Save all that time used in creating a long script and have your packaging prepared in the shortest time possible.
Applications
Digital printing is a lifesaver when brands change their designs regularly or have seasonal packaging. For example, consider starting a line of Valentine’s Day subscription boxes or even cardboard boxes with relevant designs.
- Flexographic Printing
Flexographic printing, or flexo, is an indirect printing technology in which the image is produced directly on the substrate using flexible printing cylinders. Often described as the fastest printing method, flexo printing is popular for large runs of shipping boxes near me and cardboard shipping boxes.
Why Flexographic Printing is Special
- Versatility: This can be done on almost any substrate, including kraft paper and corrugated cardboard.
- Eco-Friendly Options: These inks are typically aqueous-based and are friendly to the environment.
- Cost-Effective: Printing is very quick and inexpensive after the plates are made.
Ideal Use Cases
Flexography is well suited for creating clear and distinct outlines on a large number of packaging materials. For an e-commerce business, this method is perfect for branding your printed boxes with logos in a professional and cost-effective manner.
Did You Know? The flexographic printing business is expected to be valued at USD 8.7 Billion in 2023 and reach USD 10.6 Billion by 2028, and corrugated packaging is one of the biggest segments.
- Screen Printing
Screen printing is an artistic and long-lasting method of printing that involves using a mesh stencil to put ink on the surface. Popular due to its notable touch sensation, it is suitable for use in luxury or creativity-related packaging projects.
Benefits of Screen Printing
- Durability: The screen-printed designs are durable and easily withstand daily wear and tear.
- Vivid Colors: Create highly contrasting and dense colors that can be accomplished on any media.
- Unique Textures: Incorporate a touch of touch into your custom CBD Boxes.
Popular Applications
Screen printing is most suitable for designing unique printed boxes with logos for luxury products. This technique is excellent for lower production volumes or when the packaging is expected to draw attention.
How to Choose the Right Printing Type for Your Packaging
It is challenging to identify which printing type will work the best because there are several types, and each type depends on factors such as the company budget, the complexity of the design, and the order size. Here’s a quick guide to help you decide:
| Printing Type | Best For | Key Advantage |
| Offset Printing | Bulk orders of high-quality designs | Exceptional detail and color accuracy |
| Digital Printing | Small runs, prototypes, and personalized designs | Fast setup and flexibility |
| Flexographic Printing | Large-scale production of basic designs | Cost-effective and eco-friendly options |
| Screen Printing | Luxury and artistic packaging | Bold colors and tactile textures |
Bringing It All Together
Selecting the appropriate printing technique can help take your custom boxes and packaging to the next level and convert them into a marketing tool. From bright screen-printed logos to affordable flexo graphics, there are many opportunities.
Quote to Remember:
“Your brand is the single most important investment you can make in your business.” —Steve Forbes
Why Printing Matters to Your Packaging
- First Impressions Count: Your packaging is usually the first consumer communication with your brand.
- Brand Recognition: Repetition of brand association on custom boxes leads to customer loyalty.
- Increased Sales: Easily recognizable packaging may result in people buying products they do not need.
Whether you are ordering shipping boxes near me or looking for wholesale custom gift boxes, it is essential to know these printing types to create a lasting impression.
Final Thoughts
Selecting a suitable printing type is not just a functional decision but a business decision that can make or mar your business. Spend a lot of your money on your packaging, and let the packaging be a loud statement to your customers on quality and innovation.
When planning your next packaging project, which printing technique will you deploy? The answer lies in understanding your brand and its needs and matching these with the right printing solution.
Still confused? Contact our professional designers. They will let you know which printing suits your product type and the material you want. Why are you holding back? We are just one call away.